Way of working

Tools

Tools

The art of spatial design is a central aspect of our work. We strive to create powerful spaces that, as immersive productions, transport visitors into the world of the respective narrative. We can only achieve this goal through careful architectural planning and collaborative work with graphic designers and media specialists on atmospheres and information communication.
Spatial planning is always preceded by a detailed curatorial dialogue. We see ourselves as explicitly content-oriented: right down to the last display case image, the design always follows the content message. Curatorial dialogue therefore accompanies the entire process. Successful scenography requires a set of well-coordinated tools: For us, light is more than just brightness; it is used as an active element to create atmospheres and unfold a specific dramaturgy. Colors also play a crucial role, as only through carefully selected color concepts can we create a coherent visual identity. We carefully select materials to enable a tactile experience. This always creates an immersive, tangible exhibition world. The choice of materials also plays a major role in our commitment to sustainable exhibition design. Audio and sound design are important tools in scenography. We integrate sounds and music to shape the acoustic environment, create emotional resonances, and deepen the overall experience. Interactive technologies are essential for visitor engagement and accessibility. Through the use of touchscreens, virtual reality, or augmented reality, we create immersive experiences for different target groups.
Architecture
Each of our scenographies is preceded by a precise analysis of the given exhibition space. Every angle, every historical layer, every nuance of light, and architectural feature of the museum or building is carefully considered. The exhibition design stems from this deep connection with the architecture, because scenography is not simply a filling of space, but an organic interpretation of its structure. The space is not simply used; rather, a dialogue develops. We work with the space, not against it.
Our team creates immersive worlds of experience in which the boundaries between architecture and exhibition content blur. We understand scenography as the subtle art of spatial appropriation, immersing visitors in a unique combination of architecture and art. The physical experience of an exhibition is essential, as is the navigation and intuitive experience that occurs without text. Every exhibition is different, new, and surprising. It arises from the rough concept and is developed coherently with 3D tools by a team of trained architects and interior designers, from the smallest details down to the display case.
Graphics
The graphics, developed by a team of specialists, are effective across the entire spectrum of exhibition design. Graphics create orientation through spatial texts, key motifs, and a classic wayfinding system with waymarks and pictograms. At chezweitz, orientation and visual identity are equally important to create a consistent, aesthetic connection between physical and virtual space. Information is conveyed through a graphic systematization of content. On the one hand, standardized, factual graphics promote the flow of information, while on the other, artistic graphics bring the overarching storyline to life. Both require successful scenography. Graphic exhibits, from illustrations to infographics, fill the space between didactic and artistic communication. Virtual space is also increasingly being integrated into physical exhibitions, with the graphic interface playing the role of "Open Sesame."
Media
Overall, we view the various media not only as interactive-visual communication tools, but also as active design elements in the space. Multidimensional media landscapes allow for the deepening of narrative structures, but they also shape and structure the space and offer visitors an intensive immersion in the exhibition content. At chezweitz, media are viewed as independent artistic forms of expression that can also create emotional and interactive connections, or are deliberately developed as archives or research tools. Therefore, the chezweitz network includes first-class video artists, media planners, and media scenographers as long-term partners.
Experiment
chezweitz has seen itself as a learning system from the outset. We continually blend the classic means of scenography, graphics, and architecture with the latest, but also established, media. We incorporate artistic installations and experimental
Processes

Processes

A well-structured process not only creates security and transparency, but also promotes trust and leads to excellent results. A good process requires clear communication and follows defined steps with intermediate results (milestones). These steps are defined in a schedule at the beginning of the process and supplemented with a few simple rules for mutual commitment. The following must be defined:
Completion date
Approval procedure
Tendering procedure
Coordination routines
Payment plans
The process follows the phases of the HOAS: basic investigation, concept, design, execution planning, awarding, construction supervision, and documentation.
Different routines are required in each phase. Initially, the mode is content-based and conceptual, using sketches. Then, formats become more specific, using 3D design drawings. This is followed by detailed planning and the creation of specifications for the award. Contractors come into play, and planning is replaced by monitoring and guiding the contractors. At every stage, it is necessary to adhere to deadlines, costs, and quality through responsible management to maintain trust and satisfaction.
We have been trained for years in organizing joint projects for and with our partners in a goal-oriented manner. This means clear communication, realistic schedules, adequate budgets, and streamlined process sequences. We achieve our high standards of quality management with an experienced team, from which we always generate personalized project management and monitoring, operating with a fund of specially developed key performance indicators.
Consulting

Consulting

In addition to exhibition scenography, over the last ten years chezweitz has increasingly developed into an office for consulting and strategic project development and initiation. Consultancy comes into play as soon as there is a delay between a current situation and an action or the resulting future situation. The question of consulting is therefore simply: What to do? - With more than twenty years of expertise, chezweitz can help with this, can give advice on how to achieve what and often first clarify how ‘that’ can be. We are starting more and more in the really early phases of projects; we not only see this as economically sensible, but are convinced that this is the only way to achieve forward-looking results. Thanks to our extensive experience, we are competent partners for the all-important phase 0 of a complex project: strategy development. This can relate to museum projects, but also to complex urban development issues or cultural-historical development projects. We are also increasingly active in the field of feasibility studies - i.e. the examination and development of visions, goals, ideas and the associated reality check.
Sustainability

Sustainability

Aesthetics and responsibility in harmony
We always understand scenography within a global framework, both in terms of ethics and sustainability. Our office endeavours to open a new chapter in the industry by defining scenography not only as an aesthetic experience, but also as a responsibility towards our environment.
The essence of sustainable design: material choice as a manifesto for responsibility
Our design concepts are the result of a careful selection of sustainable materials. By integrating ecologically compatible building materials and innovative production processes, we strive not only to create breathtaking spaces, but also to minimise the ecological footprint of our projects.
Bright spots of sustainability: energy efficiency as a design element
Energy efficiency and artistic innovation go hand in hand at chezweitz. Our productions are guided not only by visual fascination, but also by a deep understanding of sustainable technologies. By implementing energy-efficient lighting systems and technological innovations, we strive for a synthesis of beauty and ecological responsibility.
The art of reusability: staging as a statement against the throwaway culture.
chezweitz focuses on the reusability of existing exhibition elements as a creative act against waste. Our projects are not only aesthetic masterpieces, but also symbols of conscious design that minimises waste and points the way to a circular, sustainable design practice.
Sustainable scenography is not just a vision, but an intellectual and aesthetic commitment. Together, let's bridge the gap between art and responsibility and shape a future that is both beautiful and sustainable.

Design without content is empty or merely spectacle, and ideas without design are blind or incomprehensible. At chezweitz, we therefore value a detailed curatorial dialogue because this is the only way to create exhibitions with depth, insight, and distinctiveness. We see our task as translating content into a spatial-graphic arrangement. This requires specific translational techniques because content is transformed into form, and in the best case, the form thus becomes eloquent. Translation requires understanding. That's why we take the time in every new project to develop a specific understanding and examine how it is being communicated to visitors. Only then can we design and move on to collaborative work. For us, curatorial dialogue always means writing a story together.